Press Coverage
-
2011-05-09
Social media hard to ignore for businessesRichard Turner, CEO of Clearswift, looks at the security challenges being faced as a result of the increasing adoption of Web 2.0 in businesses and how good policy should be the cornerstone
-
2010-11-09
Use of Web 2.0 within business persists, but users claim that they are unfamiliar with their company IT policyMore than half of businesses feel that Web 2.0 and other collaborative technologies are critical to the future success of their company and require a new approach to IT security.
-
2010-08-09
A more reasonable and policy-based approach to social networking will lead to reduced threats and problemsRecent reports claim that use of social networking sites should lead to companies taking a more reasonable approach through the use of better policies and control.
-
2010-07-27
Bosses can’t stop workers goofing offMost notably, fully 50% of the employees surveyed by Cisco said they ignored corporate policies which ban social media
-
2010-07-26
Employee motivation can be boosted with responsibilityFirms which demonstrate they have confidence in their employees' abilities can benefit from increased staff moral, it has been claimed.
-
2010-07-23
Raises be damned! We just want to surf the internet.It's an indisputable fact that happy employees make for good customer service experiences that in turn, build a company’s overall brand.
-
2010-07-21
Social Media forms a ‘bond’ with the customerSocial media is a key part of online marketing, says expert.Video productions, such as those posted on YouTube and Facebook, are becoming an increasingly common part of social media.
-
2010-07-20
Direct marketers urged to form client ‘bonds’ over social mediaDirect marketing professionals should seek to use social media in their promotions in order to form closer bonds with clients, it has been argued.
-
2010-07-20
Social media marketing ‘phenomenally important.’Social media marketing is phenomenally important to a business as it allows them to form a relationship with a target audience or client that it is harder to do with push media.
-
2010-07-19
Social Media ‘phenomenally important to business.’According to Tristan Garrick, PR manager for the Direct Marketing Association, social media enables brands to establish a relationship with customers in a way that no other form of marketing